Lithgow City Council is offering all Lithgow businesses the opportunity to participate in the 'BrandLocal' Digital Online Course, to assist the local economy through the COVID-19 crisis.
The online course will be offered free and has been designed to give local businesses a plan to not only adapt and survive this crisis but to thrive.
It covers strategy and technology that will assist with marketing and communications, marketing and sales elements that can be implemented quickly at little to no cost.
The focus is on specific action plans that will provide the most effective outcomes for businesses in a rapidly deteriorating environment.
The course is a modules online training program. Each module has a number of video lessons coupled with online live event training, with resources that local businesses can access to develop a comprehensive end-to-end plan to get results quickly.
Grant Hartley from BrandLocal will be teaching the course.
Mr Hartley has been a speaker on stage with Google and is trusted by Google. He has a deep understanding across the full communication spectrum of digital and content strategy.
Lithgow mayor Cr Ray Thompson said the online courses presented a great opportunity for local businesses to work on their digital presence.
"Council is happy to fully fund the course to help local business," he said.
To access the course, go to https://www.brandlocal.com/lithgow there is no initial password or security required, just visit the page, register and get started.
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